Use Articles to Sell Your E-book
Marketing information products, or e-books, is one of the best ways to make money online. The first thing you should do is research about what the market wants to read in an e-book. After you write your e-book, you need to get traffic to your website that sells your e-book.
What’s the best way to generate interest in your e-book?
Articles, of course! When you write articles around the key word phrases from your e-book research, you will increase the backward links to your e-book. This is done with a link at the bottom of each of those articles leading people back to your e-book page. At the bottom of your article, you can write something about the author and what you will give them when they arrive at your website. Some people call this your ethical bribe.
Let’s say your article offers tips on saving money. At the end of your article, add a couple of sentences that encourage visitors to your site. For example, “Stephen Beck has written extensively on ways to enjoy a lavish wedding on a minimal budget. Visit his website to get your free report on Saving Money While Still Having a Great Wedding. Click here for your free copy.”
When customers click that link, they arrive at your website. A pop-up collects their e-mail address so you can send their free copy. At the same time, they are exposed to all the benefits of your wonderful e-book, which encourages them to buy.
After you write the article, use it for massive e-book promotion. Send it to all the article directories, all the e-zine directories on the Internet. Webmasters love free articles, and rarely have the time to write their own. They don’t care that your articles direct the reader to your own website; they only care about content.
By adding articles to webpages and blogs, you gained a reputation as an expert in your field. The backward links (at the bottom of each article) increase traffic to your website, while increasing your ranking in the search engines. This drives a stream of visitors to your webpage, increasing e-book sales.
Tags: Sell Your E-book, Massive Ebook Promotion, Use Articles to Sell
