Archive for the ‘Viral Marketing’ Category
Tuesday, September 2nd, 2008 |
by Markku Saastamoinen
Unless you provide a good reason for them to do so, a person will likely not come back to your website after visiting it. When visiting ten pages or more a day, it is not hard to forget the names or addresses of one specific site that we might have visited.
For example, if you have 1,000 visitors visit your website in a day, you will likely never see them - or their potential spending money - again. A good website owner would be able to make some of those visitors into customers. Still, if you want your customer to comeback, you need to convince them to join your mailing list!
No matter how unique the content of your website might be, it will not be enough to get people to return to your website by itself. A mailing list is the only true way to entice otherwise one-time visitors into becoming repeat visitors.
Though many visitors may not make a purchase on your website, they will still consider signing up for you mailing list if you have a simple opt-in. Your visitors name and email address are all the information you need on your opt-in.
Something that many people use as a tactic to increase their subscribers is writing articles. Quite simply, you write and submit your articles on your topic of expertise or business nature to popular article directories where eZine publishers and readers are looking for the information you provide.
Many enjoy the fruits of this viral marketing through article writing. Your worth and knowledge about the field you are in can be dazzlingly apparent in the articles.
Article writing is great because it allows you to attach a resource box that will ultimately help you build your mailing list. This tool, also called a bio box, should include information about you, such as what your site is about, and the URL of your site. As the point of the article was to get more subscribers to your mailing list, your URL should point to the landing page where new visitors can subscribe to the mailing list.
If well written, the publishers of the eZine directors will share the articles, and their resource boxes. As a result, you have a successful viral marketing without much effort on your part. The simplicity of including your details with every article you write is also a very effective one.
Posted in Viral Marketing | 1 Comment »
Friday, August 22nd, 2008 |
by Lindsey
One of the most time consuming portions of any sales personas day is the follow up time spent with clients or customers. The most common complaint of any sales person is that they would like to earn more money by spending less time with clients.
Usually, all sales jobs involve commission pay, meaning that the more sales you make, the more money you will receive in return. This is a very competitive type of sales industry and it is not beneficial to be wasting time on a client who will eventually turn down the deal. If sales impacts your pay check in any way, then building enough sales is always critical.
If you have any sales marketing strategies lined up, then figuring out your most successful way to spend less time with clients while still making the sale should be your top priority. This does not mean that your sales ability is any less or poor quality. It also does not mean that you are being rude to the customer. It simply means that the more efficient you are at the sale, the more results you will get in a short amount of time.
If you watch any successful salesperson, you will see that they do not waste hours talking with clients or customers if they know the deal will go nowhere. Part of learning this particular sales strategy is to learn how to spend less time with the follow up talk, and learn how to read a customer correctly.
Once you learn to judge the customers better, you can apply this knowledge in your job. Being able to tell what kind of buyer you are talking to enables you to spend your time and energy wisely, and eventually spending much less total time on the phone and writing emails.
If you have used lead generation software, you know that it can be a useful tool in a sales strategy. However, what it does not do is think for you. Smart and educated decisions are key to spending your time economically, and to do this you need experience and training.
In return, what this all means is that you should take note of some of the most successful and wealthy business people in the sales industry. They are usually the ones who have the most turnover of products in a short amount of time. The key to selling is volume and without efficiency volume cannot become successful.
By learning how to spend less time on follow up, you will unlock resources and potential you didn’t know you had in you. Using well thought out strategies to portion your time will lead to less wasted time, and eventually more sales. Since making more sales is ultimately the safest way to consistently making more money, you will be on your way to building wealth.
Posted in Viral Marketing | No Comments »
Sunday, August 17th, 2008 |
by Vincent Newton
If you want to succeed with Adwords or optimize your website for the search engines, then you need the right keyword tool. According to many internet marketers, Keyword Elite is the best tool on the market.
If you are thinking about using Google adwords to drive traffic to your website, then you should consider getting a copy of Keyword Elite. The software comes with a bevy of features.
The software was developed by Brad Callen, of Bryxen Technologies, one of the most respected marketers and SEO experts. He has built up a reputation of over delivering and has created several other software programs.
Please note, Keyword Elite is not cheap. In fact, the price tag is $176.00. If you are just starting out, the price may be too expensive for you. However, the results you will receive greatly outweigh the cost. Let’s examine the different features.
Keyword elite is equipped with a variety of projects.
You can use Keyword Elite to produce a gigantic list of keywords. I can remember using the software for the first time, I was surprised how fast results came in. I had a list of keywords in a matter on minutes.
Keyword Elite allows you to analyze other websites that are in your niche. This way, you can know who is trying to rank for your keywords.
Create Content For Your Website. Enter any keyword, and the software will instantly find related articles based upon your keywords. Best of all, the program will even create your Adsense pages for you, embedded with your Adsense publishers id.
Posted in Viral Marketing | 1 Comment »
Saturday, August 16th, 2008 |
by Vincent Newton
We live in a world of instant gratification. Everybody is concerned about their own needs. Therefore, website owners must take the necessary steps to make sure their viral marketing program generates free traffic.
Referral programs fail for a variety of reasons…
Convincing your visitors to invite their friends is not an easy task. Most people barely have enough time to focus on their own needs, not to mention yours.
Website owners have to offer incentives in order to convince their visitors to invite their contacts. We live a very selfish world, online retailers must be able to gift customers for inviting their friends
Offering cash incentives may seem like a could idea, but…
Let’s face it, everybody likes money. However, offering cash in exchange for referrals may not be your best option. Most people feel uneasy about making money from their friends.
Automatic Redirect Is The Solution
What if you could instantly reward customers who provide referrals with low-cost, high perceived-value Free Gifts?
Nobody likes waiting around. That’s why you must be able to instantly gift your visitors.
This must be done automatically, by setting up your viral marketing campaign, and never having to worry about it again.
Think about this, your visitors invites their friends to your website by importing their contacts from their favorite web mail service. This is the best strategy.
That is EXACTLY the way that web sites like MySpace? and FaceBook? work. They have their own “Friend” adding programs that have been wildly responsible for building huge membership lists in a very short time.
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Monday, March 24th, 2008 |
by Mark Hall
In a matter of weeks a new web 2.0 site will launch and quite possibly change the internet forever. Toksee is the new communication tool that will allow users to talk to and see their contacts online. It is a social network that focuses on things people are more passionate about.
Here are 5 critical factors that could help TokSee take the internet by storm:
1) The popularity of social networking sites is well established and growing: Here is the proof. Over 148 million people registered for web 2.0 sites like MySpace, YouTube, and Facebook. Facebook adds a million over 25 year old adults per week to their site. Youtube gets 50 million unique visitors per month. MySpace.com get over 1.6 million visitors per day. I think you get the point.
2) Users can get the TokSee widget for free. The best word on the internet is “free”. This will create a viral or word of mouth component that will quickly expand its user base.
3) Toksee will share revenues from ads and upgrades with its free users. This could be huge! Myspace, Youtube, and Facebook are great sites worth billions. However, they don’t share much revenue with the end users. Toksee will pay even its free users.
4) TokSee has the backing of a Publicly Traded Company. Wouldn’t want amateurs making decisions for such an opportunity. The parent company, Intelecom, Inc (IECM) is a 10 year old company that also markets VOIP around the world.
5) The current pre-launch status provides the opportunity to maximize earnings. The opportunity to profit is always greater if you participate early. Timing is everything. If you think this will be a good opportunity then you should register for a free account as soon as possible.
About the Author:
Mark Hall wants to share an opportunity to join the Internet’s next Billion Dollar Company,
TokSee. His TokSee site is generating significant interest as 23% of the people who visited his
site signed up as free users.
Tags: Could Be the Next Internet Giant
Posted in Viral Marketing | No Comments »
Thursday, November 29th, 2007 |
by Howard Brule
If you could run your own business, would you want to keep going to work everyday for someone else? All it takes is your imagination and one good idea to start a business. Yep, one idea and YOU can be your own boss. We all have ideas running through our heads. So what is keeping most of us from making our own business dreams come true? Examine the daunting task of small business marketing and we will get to the root of it.
Reaching out to customers is the most important part of any business, whether the business is old or new. How else will they be able to see or even understand what products you offer or what services you provide? Letting your customers know about new products, special offers, or current discounts will encourage more traffic to your site and more return business.
All these activities can be summarized in one phrase - small business marketing. Marketing requires you to examine the nature of your offerings and delineate your potential customers. After that you need to study customer behavior and preferences. These findings along with studying the nature of your competition will form the core of your small business marketing strategy.
Once you have decided on a marketing strategy, you need to select the proper media for implementation. Many small businesses are often strapped for cash and unable to consider expensive media options such as advertising on television, glossy newspaper ads, or direct mailings. Whatever your constraints, make the most of whatever is available and affordable. Fortunately, new innovations in small business online marketing and small business offline marketing are an excellent affordable solution to your marketing needs.
Let’s start by summarizing the promotional strategies you can use online. An online presence is important, so it’s essential to have a company website, even if you aren’t involved in electronic commerce. A website is a great way to provide information and attract customers.
Having a web presence also allows you to focus on techniques like search engine marketing, pay per click advertising, email advertising and placing ads in free classified sites like usfreeads.com or craigslist. You can even create short informational videos and place them on Youtube, Google Video and othe video sharing sites to get traffic to your small business website.
Offline strategies for small business marketing can be as innovative as you can make them! Depending on your local bylaws, you can use banner advertisements posted across shopping malls, theatres, bus stops, metro stations and so on. You can also hire people to do door-to-door marketing or even get some friends to place a sign on the van or truck and drive around town. You can also sponsor events at colleges, clubs and discotheques to attract customers, if this is the age group your are targeting.
There are no boundaries to creative thinking. Successful small business marketers come up with their own innovative ideas and put them into action. So go ahead and be creative. Develop a plan, use your imagination to promote it and you will be surprised how easy it is to be successful.
Posted in Viral Marketing | No Comments »
Thursday, November 29th, 2007 |
by Howard Brule
Who would want to work for someone else if they could run their own business? Not very many. All it takes to have a successful business is one good idea. Yes, that’s it; one good idea, properly executed, and you can be your own boss. Everyone can think of an idea, and we all certainly do. So, what stops us from realizing these ideas - from translating them into successful small businesses? If we examine closely, we will get to the root cause. It isthe daunting task of small business marketing.
No matter what venture you start, you will need to attract clients. They need to know that your product or service exists to meet their needs. They also need to know how what you are selling differentiates itself from competitors in the market. You also need to let them know about promotions and coupons that are available.
The phrase small business marketing encompasses all of these activities. Marketing demands knowing the essence of your product or service and identifying your customer base. Next, customer behavior and preferences need to be identified. The results combined knowing your competitors should form the basis of the strategy of your small business marketing.
After developing a marketing strategy, you need to plan a method for implementing it. Small businesses are usually unable to spend a large amount of money on expensive advertising like television commercials or newspaper promotions so you will have to be inventive. There are, however, a variety of methods appropriate for small business online marketing and small business offline marketing.
Let’s first consider online promotional strategies. To get anywhere these days you need an online presence - a company website or blog - even if your business does not sell things directly online. Your website or blog serves as a good platform to inform, attract and retain customers.
Having a web presence also allows you to focus on techniques like search engine marketing, pay per click advertising, email advertising and placing ads in free classified sites like usfreeads.com or craigslist. You can even create short informational videos and place them on Youtube, Google Video and othe video sharing sites to get traffic to your small business website.
Your real world small business marketing strategies are only limited by your own innovation. Consider hanging advertising banners in any number of locations, including malls, movie theatres, metro stations, bus stops and more. Stick a magnetic sign to the side of a van that drives throughout the area, or look into marketing door-to-door. If you sell a youth-oriented product, you may also want to consider sponsoring events like college sports, or special nights at dance clubs or discotheques.
There are no boundaries to creative thinking. Successful small business marketers come up with their own innovative ideas and put them into action. So go ahead and be creative. Develop a plan, use your imagination to promote it and you will be surprised how easy it is to be successful.
Posted in Viral Marketing | No Comments »
