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Archive for the ‘Video Marketing’ Category

4 Ways To Benefit From Using Video On Your Site

Saturday, November 15th, 2008 |
by Brian McCoy

The face of online marketing and advertising is a constantly evolving game. New technologies are changing the way that we market online. Never has there been a better option than video marketing to introduce yourself and your company online. In this article we are going to show you just how much of a positive effect video marketing can have for you and your business.

1) It’s FREE!

Who doesn’t love FREE? This can have a huge impact on your business as the cost of online marketing is soaring. Learning to utilize free advertising methods such as video marketing can have a profound effect on the success of your company. Oftentimes, a company rises or falls based alone on their advertising campaigns and budget. If you have a free method that is proven to be effective, how could you not use it?

2) Gives A Face To The Product

It is true that people buy off of emotion. By putting a video of yourself on your website, introducing yourself, your company, and product, you are giving the customer some reassurance that you are worthy of doing business with. The internet takes away that personal touch that you have when purchasing in a store, but video marketing adds that element back into the online selling process. It is a great way to gain trust from your prospects.

3) Delivers Your Message

You can accomplish in a couple minutes of video what would have previously taken several pages of ad copy. It is so much easier to get your point across to your prospects by them hearing what you have to offer rather than having to wade through pages and pages of text.

4) Stay Up With The Game

It’s been said that, “If you don’t keep up, you’ll get left behind.” This statement certainly holds true to online marketing. By incorporating video marketing into your advertising, you will be keeping up with today’s competitive market.

These are just a few of the many benefits that you will receive from using videos to help market your product or service online. Thankfully, the process does not have to be difficult either. There are many software programs and conversion techniques that can get you started with online video marketing today.

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Can YouTube Chiropractic Video Marketing Explode Your Practice?

Sunday, October 19th, 2008 |
by Dr. Matthew Loop

When I first joined YouTube when in was started in 2006, I was overwhelmed with possibilities for marketing my chiropractic practice and amassing a fortune in residual income. As an entrepreneur, I could visualize so many things that could be done, but it was new ground for many people and no person could’ve predicted the explosive growth that has happened in just the past two years.

It’s no wonder Ron Paul was able to accomplish such amazing things on YouTube during his run for president, because in reality, YouTube is the 3rd most popular website in the entire world! If Ron Paul can milk 6 million in campaign funds in little more than 24 hours, then you too can use this social media phenomenon to bring in tremendous wealth. Ron has YouTube to thank for all this. His videos were constantly being featured on the homepage after great ratings, thousands of comments, and favorites.

There is one startling fact that we all need to admit to: people aren’t reading as much anymore, and that means waning popularity of magazines, newspapers, and other articles. This means that advertising needs to take heed and move on with the times! People aren’t even watching as much TV with the proliferation of information on the internet. To keep your chiropractic practice competitive in your local niche, you need to take advantage of the social media network, or quite honestly be left out in the dust.

I’ve been showing chiropractors how to literally dominate their community and niche for the past 2+ years now. I am the author and developer of a proven video training program that teaches chiropractors how to leverage web 2.0 social media sites like Myspace, YouTube, Facebook, and Digg to get massive amounts of highly-targeted prospects calling them daily. The most incredible part is, this is all accomplished without spending one single dime on advertising!

I’m going to toot my own horn here and admit that I have single-handedly changed the old marketing ways of yesteryear and found the secret to the marketing wave of the future. Old chiropractic consultants and management groups are now realizing that they’re about to become extinct, and they’re shaking in their old boots. It’s time for you too to understand the methods that the marketing pros are using today, to update your business and protect it from the same fate as the other failing businesses. Give your practice and profits an injection of high-octane success.

Even while you sleep, YouTube is alive and working hard for your business, 24 hours a day. In the market this is known as “leverage”, and the most successful people around the world know that it’s the key to wealth. YouTube is a way to make advertising personal. In the social media sphere, people get to see the human side of you and your business. When people can connect to that, you’ll see your business expand almost overnight. Future patients will feel like they’ve already met you, and that gives them confidence in your practice before they’ve even stepped in the door!

My comprehensive 30 Video training kit gives you everything you need to utterly transform your business and your life. It’s time to dominate the local competition and dominate search engines like Google, just as I have done but simply adding one video to YouTube. All of my secrets and insider strategies can be yours, and you can sit back and watch the success come rolling in.

It’s time to seize the day and seize your life. Finally get the time and flexibility you deserve to be happy, by marketing on the social media sites. Start your success journey with the tips I have already given, and give your whole financial profile a makeover. It’s time for you to be one of the geniuses in the marketing world, and have a great time in the process. Let your business grow at the speed of life!

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Looking to Increase YouTube Views and Ratings?

Thursday, August 7th, 2008 |
by TJ Corruthers

You must have wondered for ages and pondered over the thought of having a powerful vehicle that is just the goldmine, which will work to explode your profits and exposure. In addition, probably you never thought of the fact that web video promotion can be the one that can help you the most. Viral Marketing has been the center of discussion for quite some time now. YouTube with its new and innovative video marketing features promises to become the major tool for Viral Marketing. Now you can buy YouTube views that will guarantee a global viral propagation of your material. This will make you famous overnight.

Video Marketing has been a revolution in the world full of Viral Marketing buzz. If you categorize yourself as an artist or a singer or even as an individual owing a home business, YouTube marketing will be the perfect choice. A simple but elegant video can do the magic and you can find a good level of exposure in the market. With high number of subscribers, you have an opportunity to increase your tube ratings and translate them into a massive traffic visiting you site daily.

The subscriber base can be increased with the help of IncreaseTubeViews.com, who will provide you with a service that can increase the subscribers and with a long-term relation with subscribers; you can have a strong on the market. The Bandwagon effect helps to more subscribes and increases the number of hits. This improves the rating and the popularity climbs with leaps and bounds.

YouTube Video marketing has come up with a feature known as Annotation and has successfully created a lot of buzz in the market. This feature enables you to add a comment to your video that the users will be able to listen and see when they hit the video. This helps you to interact in a better way and YouTube video marketing as a web video promoter becomes much more effective in increasing the number of hits and the rating as well.

With this new feature, creating a video and uploading the same in YouTube has become more of a fun and opens the vast arena of marketing for you. Annotation is a lovely web video promoter that can help you in promoting your home business and earn greater profits. It also helps in increasing the customer base and your rating.

Annotation has a plethora of features that can serve the purpose of Web Video Promotion via YouTube video marketing. In case you are involved in any kind of home business, the idea of a video marketing may be the best strategy at your disposal.

You may also give a thought on increasing the number of subscribers for your video. However, the question that you face is, “how?” WebVideoPromoter.com has the answer to your question. They provide a service by which you can increase the subscriber base for your videos in a very short span. More subscribers mean greater number of hits and increase rating.

Therefore, it is the time when you start exploring the endless possibilities that are waiting for you. Enjoy the whole new world that has many things to offer. All you need to do is to grab the opportunity.

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Global Domains International Free GDI Home Business Opportunity

Tuesday, July 8th, 2008 |
by Todd Schuyler

Congratulations! You have just come across something that has the power to change your life for the better, forever. Hi I’m Todd Schuyler and I’m excited to tell you about a home business opportunity that will change your life. Your income potential with this company is astronomical.

Global Domains International, Inc. is the worldwide domain name registry for all .ws (Dot WS) domain names. Our product is an incredible $10 per month package that includes your own domain name, hosting accounts, and up to ten email accounts, plus an easy-to-use online web site builder that will allow you to get a professional looking web site on the web as quickly as possible. And the best thing is, you can try out everything we have to offer, starting today, for free We offer a week-long free trial of our entire package, no strings attached at all.

The domain industry is totally exploding! Industry experts predict that over 500 Million domains will be active annually within the next ten years. GDI has no competition in the network marketing industry. We are the only company that has the ability to market our domain names through the power of network marketing, and we’re willing to pay you handsomely for helping us get the word out worldwide. There are no geographical or income limits with Global Domains International.

Take a moment to watch our exciting, brief presentation, you already know this. If you haven’t, then click here http://website.ws/toddschuyler and “Get Ready for the Ride of Your Life!”.

GDI offers a 5-Level Uni-Level Compensation. This is our standard compensation plan that ALL affiliates qualify for, even those who are still in their free trial period. Basically, you are paid $1 per month, per domain, that is registered in your 5 level network. A uni-level compensation plan is the most simple plan in network marketing, and the key to our quick growth.

You are not limited by width at all. You can refer as many people as you want to, and so can those people that you refer, and so on. Here’s an example. You refer 5 people to our product/program. That pays you $5 per month. No big deal? Hang on, you’ll see the power of this. Each of those 5 people then refer 5 of their own, so you’re now getting paid an additional $25 per month on your “second level”. Each of those 25 can refer as many as they want, but for consistency we’ll say that they too refer 5 each. That’s $125 in monthly commissions on your 3rd level. If the trend continues, you’ll have $625 in monthly commissions on your 4th level, and $3,125 in monthly commissions on your 5th level.

That’s a total of over $3,900 in monthly commissions for referring 5 people, and then teaching those people how to do the exact same thing and assisting them in growing their own organizations. Keep in mind that nobody is limited in how many people they can refer. Some of our affiliates personally refer hundreds of other affiliates. Just a couple of these “go-getters” in your organization can really blow your income off the charts.

Earn an UNLIMITED Number of $100 Bonuses Each and every Week By Simply Referring FIVE New Confirmed Affiliates in a 7-day Contest Period. You read that correctly! For every 5 paid affiliates you refer in a one week period, you’ll earn a $100 cash bonus. There is no limit! Refer 25 new paid affiliates in one week and you’ll earn $500!

The Free GdI Business Opportunity has helped alot of folks earn income for life. This company has been around for several years. I highly recommend GDI. They provide all kinds of free training,tools, ect to help you succeed! The best part about GDI is the fantastic videos they provide which sell the product itself! Go to http://website.ws/toddschuyler today to check it out!

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How to get your share of the Video Traffic Boom

Saturday, May 24th, 2008 |
by Andrew S. Paxton

As you read this article, over 100 million videos are being viewed online. Over 100 million surfers watch online videos every day. The traffic generated by video marketing is huge and it’s not something your marketing can do without.

Websites without video are slowly becoming a dying breed. No one can dispute the fact that marketing videos produce traffic and more sales. Video has become the rule rather than the exception and our online success depends to a large extent on the marketing videos we produce and add to our sites.

The new internet, or Web 2.0 as it’s become known, is driven by multimedia. It’s this new multimedia environment that we find ourselves in as internet marketers.

Typically a new marketing campaign would fellow the well trodden PPC path. The cost of clicks in PPC however has risen to the point were campaigns with even double digit CTR’s are no longer profitable, even without taking into account how effective video marketing is at generating traffic.

I’m not knocking PCC here. It’ still a valid method to drive traffic to a site and one which I continue to see success with. The trend is however towards video, so we either go along or we get left behind.

Producing a marketing video isn’t in itself a complicated procedure or one that requires hugely complex and expensive software applications. The various software components required for video production shouldn’t cost more than a few hundred dollars in total.

What can be complicated and leave us open to costly errors is the way we go about marketing our videos. One way is to produce a marketing video for our product or the affiliate product we promote and simply submit this to the various video hosting sites such as Revver, YouTube or Metaface to name just a few.

After we submit our videos to the hosting sites, we can then use the code the sites provide, to embed these videos in our own sites, without requiring any additional conversion. This is a simple process, but not one I would suggest the serious internet marketer uses.

The reason is quite simple. Taking the embed codes from the hosting sites, such as Google Video for example, also carries across embedded videos from other users.

As all video sites categorize the submitted videos, we could well be embedding videos from a competitor in our own website. Not always the best idea, as we end up giving free exposure and advertising to this competitor.

The best way is to convert our videos to flash and to add this flash video to our websites. To do this we need effective and reliable video conversion software.

Videos generally include large volumes of information and tend to be large files. YouTube has a 10 minute and 100 MB maximum for any video submitted to the site, so this gives a good indication of the kind of file sizes I’m talking about.

Converting a video to flash does require time and computer resources. If we are working on a single computer system, the our hands are tied while the conversion takes place.

Time is a valuable commodity and not something we can afford to waste. Video is a valuable marketing tool and not something we can afford to ignore. Get the best combination of time and result and your online marketing efforts can be that much more profitable.

All too often I see people investing big money in the latest and greatest video production software, without thinking about the marketing of the videos they produce. Usually they end up with amazing videos that nobody ever sees. Why? Because they didn’t consider the conversion stage.

The top class converters I use cost less than $100. Low quality converters come in at around $70. Does that price difference merit time and frustration? Not for me and neither should it for you.

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Increase Web Site Traffic - Discover How with Video Marketing

Monday, April 28th, 2008 |
by Terry Stanfield

Have you thought about using internet video marketing to increase web site traffic? Internet video marketing is a very trendy form of web advertising right now and many companies are using a combination of search engine optimization and internet video marketing to increase traffic and increase their customer base. These days customers want more than just a slick ad. If you want to draw customers to your website the best way is to combine some web advertising with a fun and informational internet video marketing campaign. You should still use search engine optimization on your site to makes sure that your site gets shown on the front page of the search engine results pages and you might want consider buying some paid search web advertising too but once you have lured customers onto your site pitch your product with some new internet video marketing.

Information videos are a big hit on the web, so post a short information video about your product or show someone using your product or you can even post someone giving a video review of your product. With sites out there like YouTube you don’t even have to host the video on your site. Using YouTube is a fabulous and free way to start an Internet video marketing campaign that can be more effective than any other type of web advertising to increase web site traffic because YouTube videos are so easy to share with people. If you post a funny or unique video related to your product the people who see that video and like it can instantly post it on their own websites or their profiles on sites like Facebook and MySpace that are seen by millions of people everyday. They can also email it to friends and family and submit it to sites like Digg or Current where thousands more people will see it.

Internet video marketing can increase your web site traffic almost instantly once you post the right video. The best part of video marketing is that except for the cost of producing the video it’s all free. You can increase your web site traffic by thousands all for the cost of the video. And some videos are so low tech they can be made with a small digital camera or even a camera phone. Using an Internet video marketing campaign along with search engine optimization and search engine marketing is the best way to advertise your website and increase your web site traffic. Forget about expensive web advertising that doesn’t work.

You can use the free social networking and marketing tools on the Internet to increase web site traffic and take your business to the next level and double or triple the number of hits that you get on your website everyday. A few words of caution though - when you’re producing internet videos don’t make them too high tech or over produced. Keep in mind that some people will be viewing the video on a slow internet connection. Make a video that will load quickly and play fast so that people can view it even if they don’t have a high speed Internet connection or offer two versions of the video with one optimized for high speed connections and one optimized for slower connections.

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Optimizing Video Content For Youtube Video Sharing - Video Seo

Saturday, February 16th, 2008 |
by Mark Robertson

In 2008, there is plenty of buzz about the new and exciting online promotional tactics related to online video marketing and online video sharing.

Certainly we have all heard about the biggest online video sharing website out there, Youtube. In 2007, Google purchased Youtube and even before this acquisition, the site was growing in popularity each and every day. Youtube is a wonderful site for users to get started with sharing online video content. However, because your video is converted to flash upon uploading it to the website, you need to learn the tips and techniques that will optimize your videos for the best quality result after uploading to the site.

Obviously you need to first determine the camera and video editing software that you will be using. Know the format of video you are starting with. Most digital cameras today shoot video, as do most phones, which is a great cheap way to start. It is irrelevant where your video comes from; the responsibility lies on you to make it breathtaking. There are tons of editing tools on the Internet available for anyone to use on almost any platform; the latest computers already have these tools along with the basic install for just such editing requirements.

While Microsoft MovieMaker is a great introductory program for video editing, it does not do well with videos that are created using a mobile phone. If you are going to capture video from a cameraphone for use on youtube, I would suggest getting Quicktime Pro from Apple. This is a very inexpensive upgrade and can handle conversion in multiple formats.

It is important to note that youtube does not support all of the many many different video formats that are available, and for good reason. However, as a result, you should try to utilize a format such as mp4 or even mov. Most video editing software will support this but if yours does not, I would suggest downloading another program.

As for the size of your video, Youtube recommends 320*240 QVGA and I would also agree with this recommendation which, unless you are using a webcam, most often your camcorders will shoot at a higher resolution. You will need to resize the video but try not to effectively pull or stretch the frames.

When discussing which quality, or bit-rate, ideally you will be targeting a final file with a bit rate of 700-1000. I would suggest using 1000kbps, but anything higher is almost a waste as it does not result in much better quality and takes much more time to process.

Once you are ready with size, codec, and quality set up, it is time for the selection of your audio format. It is better to use the MP3 audio codec, which should be standard on your editor.

After you have your final video file, presumably in mov or mp4 format, you should clearly preview the video and make sure that you are happy with the outcome and the resulting quality. Once satisfied, go ahead and upload your video to Youtube.

The uploading of your video, depending on your connection, can take several minutes and if large enough file size, can take up to an hour on a slow connection. After you upload your video, Youtube then automatically begins the process of converting and encoding your file as a flash or flv file. This process compresses your file further but if you followed the suggestions above, you should have a nice resulting quality video on YouTube.

For Video SEO purposes, you need to make sure that you include the most relevant keywords and phrases in your title, description, and keyword tags. This is the only way that you will be able to attract the audience that you are hoping for.

Also choose an appropriate and hopefully highly viewed category. Finally, allow users to rate, comment, and share your video with others as this generates buzz and often results in external sites linking to your video on Youtube. If this happens, you will have a better chance to be seen in the organic search results of Google.

Good luck video sharing on youtube. I would also suggest trying some of the various other sites out there.

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Here I'll share my knowledge, discovery and experience related to my hobby and work. Most articles on this site are related to blog design, short reviews, tips and make money online. More

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